Vote for your favorite businesses in the Magic Valley! Login using your UPICKEM/Today’s Deal email or register to vote. Voting begins Sunday, April 15th, and ends on Sunday, May 13th. You are allowed one vote per day. See rules for details. Get your copy of the Magic Valley Readers' Choice Special Publication in the Times-News on Thursday, June 21st to see who was voted the best in the Magic Valley! Don’t forget to vote for your Favorite Magic Valley Businesses and People!